Author: letthesecretout

When I started my business, my big aim was to sing from the roof tops – “I AM HERE! DO BUSINESS WITH ME!” I would  tell everyone about who I was and my points of difference as a photographer and content creator – this was the right to market yourself right? My introduction would sound a little like this: “My name’s Dave and I am a Reputation Development Consultant. This means I walk into businesses and uncover the gems about what they do, then capture this and convert it into…

I purchased a laptop about a year and a half ago and during the process spoke to two different sales consultants. The first bloke left me cold – he was the sort of salesman who “pounced” on me when I entered the computers section, and (naturally) asked how he could help. I was a man on a mission that day – I said I had done some research about 3-4 minimum requirements for the laptop, as well as what I would be using it for and the budget I had…

I spent the majority of last Friday after school and Saturday lunchtime supporting my son practise his golf short game, we are fortunate to have a training putting green at the local golf club, complete with the “rough” downward sloping. Connor had his putter and I had my pitching wedge; I would (try to) chip them up from the rough onto the green, for Connor to then attempt to putt the ball in from where it landed. Every 5 or 6 shots, Connor and I would have a chat about…

For the purpose of this tutorial I will assume that you have a personal Facebook page, and have based the instructions on that. I have also included one crucial factor outlined towards the end that will determine the engagement levels and overall advocacy of your online “fans, and the success of your page… Before we talk about “why have a Facebook page for your business”, let’s look at a couple of stats: New Zealand has the highest proportion of the online population who visit the social networking site, with over…